Noof Alhammadi is Emarati who is in the field of media. She works as a script writer and researcher for Al Emarat TV. Noof graduated from Dubai Women's College with a higher diploma in applied media and Emirates College of Technology with a bachelor of public relations. She also holds a social media professional certification from New Media Academy. Noof is passionate about fashion, so she started a ready-to-wear clothing line called "noon by Noof." Her love of fashion led her to want to use her social media account to show people how to dress. When it comes to selecting pieces, Noof has an exquisite taste, and all of the items in her wardobe reflect her personal style.